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Multi Ways launches Daria Offers App on its Daria BOND smartphone

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Designed by Multi Ways International, the Daria BOND, an industry leader in smartphone innovation, has announced to launch of the preloaded Daria Offers App on its Daria BOND smartphone.

The Daria Offers App is designed to provide users with digital gift cards from various brands. Bond users can spend their Multium to buy digital codes across various categories like gaming, music, and entertainment. It is integrated with the Daria ecosystem, allowing users to redeem loyalty points earned through their Daria Bond smartphone for digital codes.

“We are super excited to introduce the Daria Offers App on the Daria BOND smartphone, offering users exclusive offers and savings without any additional payment,” said Halil Chaglar, CEO of Multi Ways International.

“Coupled with the Multium loyalty points program, our goal is to create a more inclusive and accessible ecosystem that rewards users for their engagement and participation, ultimately enhancing their smartphone experience,” Chaglar added.

He noted that the app features a simple, intuitive interface that allows users to browse offers by category or location, redeem deals seamlessly with just a few taps, easily track their loyalty points, and manage transactions. Its smooth navigation ensures users can find what they need quickly without technical hassle,” adding that the Daria Offers App will be applicable globally.

Highlighting Multium Loyalty Points, he added that through Daria’s exclusive loyalty points users can earn through various activities on their Daria Bond smartphone. “These points can be accumulated and redeemed for discounts, free products, or exclusive deals available within the Daria Offers App.”

He mentioned that users can earn Multium points by completing activities within the Daria ecosystem, such as tasks, challenges, or app usage, engaging with special promotions, and participating in partner campaigns.

Points are pegged to a value, making it easy to track and redeem. The program is designed to reward frequent and loyal users.

In order to use the app the users must own a Daria Bond smartphone registered with the Daria ecosystem.

Users can redeem Multium points directly within the app by selecting their desired offers and applying points at checkout. The app provides a seamless process for redeeming points for discounts, vouchers, or free services.

The Daria Offers App is different from Daria ENTERTAINER App, because Daria ENTERTAINER App focuses on “Buy One Get One Free” offers across dining, entertainment, and fitness while the Daria Offers App focuses on redeeming digital gift cards for various brands, applications, and services, providing redemption of Multium loyalty points for rewards and a focus on personalized user experiences through points-based rewards.

The Daria BOND smartphone, with a limited time at an exclusive price of AED 756, offering users a unique way to engage with the ecosystem and earn rewards.

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PeopleStrong accelerates GCC expansion following majority stake investment from Goldman Sachs alternatives

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Today, PeopleStrong, a leading regional human capital management (“HCM”) SaaS provider, announced that the Private Equity business within Goldman Sachs Alternatives has acquired a majority stake in the company. This acquisition underscores the company’s ambitious growth strategy in the Gulf Cooperation Council (‘GCC”) region, with a particular focus on key markets such as UAE and Saudi Arabia. The expansion aligns closely with national priorities around Emiratisation, Saudization and the broader push for workforce digital transformation across the region.
PeopleStrong is uniquely positioned at the intersection of three transformative shifts: the digitization of enterprise HR, the adoption of AI, and the rise of SaaS innovation. The company offers a comprehensive, AI-powered HCM platform with robust capabilities across applicant tracking systems (ATS), payroll, employee experience and talent management. It serves leading organizations across key industry verticals, including Banking, Financial Services and Insurance (BSFI), Retail, Aviation, Healthcare and Manufacturing. With multi-country payroll capabilities and over 1.5 million paychecks processed monthly, PeopleStrong is recognized as one of the largest and most trusted cloud payroll providers in the region.
PeopleStrong’s clientele includes many of the Middle East and South Asia’s most respected enterprises, including Flydubai, Azizi, Tamkeen, Sobha, Transom Catering, Alamar, Omantel, Life Pharmacy, Oman Air, Axiom, Aditya Birla Group, L&T, TATA, Mahindra Rise, Kotak Mahindra Bank, HDFC Ergo, Paytm and Air India.
Currently, the company serves over two million individual users and aims to significantly expand its scale and geographic footprint, targeting 10 million users globally over the next five years.
“We have remained focussed on balanced, sustainable growth and are proud to stand out today as one of the few EBITDA-positive SaaS companies with a leading market position,” said Sandeep Chaudhary, CEO of PeopleStrong. “We are excited to join forces with Goldman Sachs. With their global expertise in SaaS and AI, we look forward to driving the next phase of our growth together through continued innovation and operational excellence.”
Rajat Sood, a Managing Director in Growth and Corporate Equity Investing at Goldman Sachs, said, “PeopleStrong stands at the intersection of talent and technology —delivering real, measurable value to its customers at scale through its technology-led human capital management solutions. We look forward to supporting this management team and company’s next stage of growth by leveraging the global resources and network of Goldman Sachs.”
“We’ve seen tremendous momentum in HR tech adoption across the Middle East, which has been a core part of our regional strategy,” said Mrigank Tripathi, President – Growth, PeopleStrong. “To support our long-term expansion, we’re investing in R&D to tailor solutions for the Middle East’s evolving regulatory and operational landscape. PeopleStrong is also actively pursuing strategic partnerships to deepen our footprint across the GCC and broader MENA region. To support this growth, we will continue to strengthen our on-the-ground team across sales, support and key functional areas.”
PeopleStrong maintains operational teams in Dubai with strategic engagements across key Emirates and major cities in Saudi Arabia. This presence uniquely positions the company to support regional enterprises in achieving their ambitious HR digitalization and workforce transformation goals.
PeopleStrong’s is the highest-rated HR mobile app globally, with a 4.8 out of 5 rating across iOS and Android platforms. It has consistently been featured in Gartner’s ‘Voice of the Customer’ report and has been voted the Customers’ Choice for Cloud HCM Suites for enterprises with over 1,000 employees from 2022 to 2024.

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PROVEN Solution Signs MoU with University of Tabuk

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 Proven Solution is a leading technology company specializing in AI, robotics, and digital transformation solutions, along with its robotics division, Proven Robotics, has announced the signing of a Memorandum of Understanding (MoU) with the University of Tabuk in Saudi Arabia. The collaboration aims to enhance students’ learning experience by equipping them with advanced robotics and AI knowledge aligned with future market demands.

Under the agreement, PROVEN Robotics will introduce Advanced Robotics Training, STEM Robotics Courses, and Research & Innovation Initiatives for students in the University. It will focus on developing an advanced robotics program to prepare students for future needs, contributing to Saudi Vision x§x2030’s digital transformation objectives.

Commenting on the partnership, Mohammed Aldousari, Regional Robotics Lead at PROVEN Robotics said, “By partnering with one of the leading universities in the country, we are focused on reinforcing our commitment to advancing robotics education and supporting Vision 2030. This partnership will expand our impact, develop future-ready talents, strengthen academia-industry collaboration, and position us as leaders in the robotics industry in Saudi Arabia.”

 “As we aim towards equipping our students with industry-driven curriculum, we are thrilled to partner with PROVEN Robotics.  Their regional expertise in robotics and AI, pre-developed university-focused programs, and a strong track record in STEM education and technology integration make them an ideal partner to bridge the gap between academia and industry,” said Dr. Anas Bushnag, from University of Tabuk.

PROVEN Robotics will deploy its Advanced Robotics Program which will provide designed training with practical experience in various robotics applications. The program will be delivered through multiple learning formats, including classroom sessions, and hybrid approaches, ensuring accessibility and flexibility.

Additionally, courses on STEM Robotics and other Research and Innovation initiatives will offer hands-on learning experiences, exposure to AI-driven robotics, and industry-relevant skills, equipping students with the expertise needed to excel in the evolving fields of automation, and robotics technology.

The key benefits for students include real-world industry engagement, skill development aligned with industry needs, and opportunities for research and innovation.

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بروڤن سولوشن توقع مذكرة تفاهم مع جامعة تبوك

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أعلنت بروڤن سولوشن، الشركة الرائدة في مجال التقنيات المتخصصة بالذكاء الاصطناعي والروبوتات والتحول الرقمي، وقسمها المتخصص في الروبوتات بروڤن روبوتكس، عن توقيع مذكرة تفاهم مع جامعة تبوك في المملكة العربية السعودية. وتهدف هذه الشراكة إلى تعزيز تجربة التعلم لدى الطلاب من خلال تزويدهم بالمعرفة المتقدمة في مجال الروبوتات والذكاء الاصطناعي، بما يتماشى مع متطلبات سوق العمل المستقبلية.

وبموجب الاتفاقية، تُقدم بروڤن روبوتكس برامج تدريبية متقدمة في مجال الروبوتات، ودورات العلوم والتكنولوجيا والهندسة والرياضيات المتخصصة للروبوتات، بالإضافة إلى مبادرات بحثية وابتكارية للطلاب في الجامعة. كما تركّز على تطوير برنامج متقدم للروبوتات لإعداد الطلاب لمتطلبات المستقبل، بما يسهم في تحقيق أهداف رؤية السعودية 2030 للتحول الرقمي.

وفي تعليقه على هذه الشراكة قال محمد الدوسري، المدير العام لدى بروڤن روبوتكس: “يؤكد تعاوننا مع إحدى أبرز الجامعات الرائدة في المملكة مدى التزامنا بتعزيز تعليم الروبوتات ودعم رؤية 2030. ستسهم هذه الشراكة في توسيع نطاق تأثيرنا وتطوير المواهب المؤهلة للمستقبل وتعزيز التعاون بين الأوساط الأكاديمية والصناعية، فضلًا عن ترسيخ مكانتنا كرواد في صناعة الروبوتات في السعودية.”

ومن جانبه قال الدكتور أنس بشناق من جامعة تبوك: ” يسعدنا التعاون مع بروڤن روبوتيكس فيما نسعى لتزويد طلابنا بمناهج تعليمية متوافقة مع متطلبات السوق، إذ إن خبرتها الإقليمية الواسعة في مجال الروبوتات والذكاء الاصطناعي، وبرامجها الجامعية المتخصصة وسجلها الحافل في تعليم العلوم والتكنولوجيا والهندسة والرياضيات والتكامل تجعل منها الشريك المثالي لإغلاق الفجوة بين الأوساط الأكاديمية والعملية.”

وستنفذ بروڤن روبوتكس برنامجها المتقدم في الروبوتات من خلال الدورات التدريبية المصممة خصيصًا لتزويد الطلاب بالخبرات العملية في مختلف تطبيقات الروبوتات. وسيقدم البرنامج من خلال أساليب تعليمية متنوعة تشمل الجلسات الصفية والوسائل الهجينة لضمان سهولة الوصول والمرونة في التعلم.

إضافة إلى ذلك، ستوفر الدورات التدريبية في مجال العلوم والتكنولوجيا والهندسة والرياضيات التخصصية للروبوتات، إلى جانب المبادرات البحثية والابتكارية، فرصًا للتعلم العملي والتعامل المباشر مع الروبوتات المدعومة بالذكاء الاصطناعي، مما يساعد الطلاب على اكتساب المهارات المتقدمة اللازمة للتميز في مجالات الأتمتة وتكنولوجيا الروبوتات المتطورة.

ومن أبرز المزايا المتحققة للطلاب من هذه الشراكة تعزيز التواصل مع القطاع واكتساب مهارات تتماشى مع احتياجات السوق، بالإضافة إلى تعزيز ودعم فرص البحث والابتكار.

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