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اقتصاد وأعمال

NEW ARTHUR D. LITTLE/POLIS FUTURE OF MOBILITY REPORT OUTLINES POTENTIAL SOLUTIONS TO DOUBLE GLOBAL SUSTAINABLE MOBILITY

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Adopting eight high-impact solutions can transform the growth of virtuous mobility, potentially doubling the share of sustainable mobility in the modal split from approximately 30% to 60% of passenger kilometers (PAX) over the next decade. This is the key finding of the fifth Arthur D. Little (ADL)/POLIS Future Mobility report, which was published today.

Despite the promise of sustainable mobility to reduce emissions, increase choice and deliver seamless journeys, its progress over the last 15 years has been slow, with use of public transport, active mobility and new/shared mobility services growing by just +10%pts of trips. 70% of passenger-km in urban areas are still by individual car, while the transport sector still contributes to 25-40% of national carbon dioxide (CO2) emissions on a worldwide basis with a steady increase since 1990.

Developed by ADL in combination with POLIS, Europe’s leading network of local and regional authorities advancing sustainable urban mobility through transport innovation, the fifth Future Mobility study provides a 360-degree perspective on mobility matters. It aims to shed light on what key stakeholders — transport authorities at local, regional, and national levels; public and private mobility services providers; transport sector suppliers; and investors — should do to accelerate the transition toward more sustainable mobility. The joint study is based on extensive interviews and focus groups with sector stakeholders and global research to collect insights from mobility leaders.

Francois-Joseph Van Audenhove, Managing Partner, Global Head of Travel & Transportation Practice at ADL and leading ADL’s Future of Mobility Lab, comments: “While some progress has been made since we published our first study in 2011, overall the individual passenger car still dominates urban transport. However, our analysis shows that, with comprehensive implementation, appropriate funding, and robust governance at the system level, the implementation of the eight high-impact solutions reviewed have the potential to double the global share of sustainable mobility  and accelerate the transition toward more virtuous mobility systems in the next decade. The potential for transformation is evident, yet the real challenge lies in putting it into action.”

Karen Vancluysen, Secretary General, POLIS, comments, “We live in very uncertain and unpredictable times – but looking into the future is a key component of leadership. What trends and challenges are driving our mobility systems? What solutions are out there, and which ones are we actually able to deliver? How can public and private sector initiatives come together and mutually reinforce each other? What will be the game changers in the years to come? This study aims to help us move forward and accelerate the urgent transition to a more sustainable mobility. It supports stakeholders with navigating the innovation landscape and putting ambition into action by prioritising the right solutions.”

The eight solutions reviewed are

Climate change mitigation policies – adopting a more joined-up policy approach, complementing electrification with other actions to maximize its impact

City of Proximity (15 minute city) concepts – shaping cities to be more human-centric and accessible

Dimensioning of mass transit – developing multimodal masterplans to encourage public transport use

New mobility services (micro, shared and on-demand) – greater collaboration between local and regional authorities and new mobility service providers to create and grow ‘shared-mobility ecosystems’, combining public transport and new mobility.

Mobility-as-a-Service – adapt a comprehensive approach to frame and enable

MaaS solutions that are enabling mobility policy’s objectives, and providing more value than the sum of their parts.

Autonomous mobility – anticipating the introduction of autonomous vehicles and looking at specific use cases that increase sustainability

Mobility demand management – driving behavior change through a combination of regulation and cultural change

Mobility funding – optimizing the efficiency and effectiveness of funding and diversifying funding sources for operators

Individually none of the solutions has an impact of more than around 15%, showing the need for a coordinated sustained approach to enable success. There is also a large gap between theory and practice – 81% of mobility leaders saw the eight solutions as important, but under 60% are confident in the current readiness of mobility systems to implement them, highlighting the need for system-level coordination and enablement to bridge this gap and turn potential into reality.

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اقتصاد وأعمال

Redington Inaugurates New Office in Riyadh

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Redington, a leading technology aggregator and innovation powerhouse across emerging markets, today announced the inauguration of its new office in Riyadh, Kingdom of Saudi Arabia. This milestone marks a significant step in Redington’s commitment to deepening its presence in the region and supporting the Kingdom’s ambitious digital transformation goals under Vision 2030.

Strategically located in the heart of Riyadh’s thriving technology district in Al Olaya, just steps away from the iconic Kingdom Tower, the new head office is designed to be a central hub for collaboration and innovation. It will support partner growth and help deliver tailored, cutting-edge technology solutions that meet the evolving needs of the Saudi market.

“Our presence in Saudi Arabia is not new—but this new headquarters represents a renewed and future-ready approach to how we engage with our partners, customers, and the broader tech ecosystem,” said Rawad Ayash, President, Saudi Arabia, Redington. “The Kingdom is undergoing a remarkable transformation, and we are proud to be part of that journey—bringing global innovation, local insights, and long-term value to the market.”

The new space has been designed with a focus on sustainability, collaboration, and employee well-being. It blends Redington’s global values with local cultural sensibilities, fostering a dynamic environment where talent, technology, and innovation converge.

As Saudi Arabia accelerates its path to becoming a global technology hub, Redington’s new Riyadh office reinforces its role as a trusted partner—delivering cloud, cybersecurity, AI, and emerging technology solutions through a vast ecosystem of partners, startups, and alliances.

“This new office is a foundation for the culture we’re building—one that inspires curiosity, encourages bold thinking, and puts people at the center of everything we do. It’s a space designed to spark ideas, foster collaboration, and drive meaningful progress as we help shape Saudi Arabia’s digital future,” added Ayash.

The inauguration ceremony was graced by dignitaries from the Ministry of Investment of Saudi Arabia and representatives of the Indian embassy, highlighting the Kingdom’s support for private sector collaboration in driving Vision 2030 – alongside our key technology vendors and channel partners. This new chapter reflects Redington’s deepened commitment to supporting Saudi Arabia’s digital ambitions—through stronger presence, closer collaboration, and greater impact.

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اقتصاد وأعمال

ريدنجتون تفتتح مكتبها الجديد في الرياض

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أعلنت شركة ريدنجتون، الرائدة في مجال تجميع حلول التكنولوجيا والابتكار في الأسواق الناشئة، عن الافتتاح الرسمي لمكتبها الجديد في العاصمة الرياض، في خطوة استراتيجية تؤكد التزامها بتوسيع حضورها في السوق السعودي ودعم أهداف التحول الرقمي الطموحة ضمن رؤية المملكة 2030.

ويقع المكتب الجديد في موقع استراتيجي بحي العليا، أحد أبرز أحياء التقنية في الرياض وعلى بُعد خطوات من برج المملكة، حيث تم تصميمه ليكون مركزًا رئيسيًا للتعاون والابتكار. وسيسهم المكتب في دعم نمو الشركاء وتقديم حلول تقنية متقدمة ومخصصة تلبي احتياجات السوق السعودي المتغيرة.

وقال رواد عياش، رئيس شركة ريدنجتون في السعودية: “تواجدنا في المملكة ليس بالأمر الجديد، إلا أن افتتاح هذا المقر الرئيسي الجديد يعكس توجهًا متجددًا وأكثر جاهزية نحو المستقبل في كيفية تفاعلنا مع شركائنا وعملائنا وكافة أطراف منظومة التقنية. إن المملكة تشهد تحولًا استثنائيًا، ونحن فخورون بأن نكون جزءًا من هذه الرحلة عبر تقديم حلول تقنية مبتكرة تجمع بين الخبرات العالمية والمعرفة المحلية، بما يعزز القيمة المضافة للسوق السعودي.”

وقد رُوعي في تصميم المكتب الجديد عناصر الاستدامة، وتعزيز بيئة العمل التعاونية، ورفاهية الموظفين، في انسجام مع قيم ريدنجتون العالمية والثقافة المحلية، مما يجعله بيئة ديناميكية تُشجّع الابتكار وتنمية المواهب.

ومع تسارع خطى المملكة نحو أن تصبح مركزًا عالميًا للتقنية، يعزز هذا المكتب من دور ريدنجتون كشريك موثوق في تقديم حلول متقدمة تشمل الحوسبة السحابية، والأمن السيبراني، والذكاء الاصطناعي، والتقنيات الناشئة، وذلك من خلال شبكة موسعة تضم شركاء محليين وعالميين، وشركات ناشئة، وتحالفات استراتيجية.

وأضاف عياش: “يمثل هذا المكتب أساسًا للثقافة المؤسسية التي نبنيها – ثقافة تُلهم الفضول، وتشجع التفكير الطموح، وتضع الإنسان في صميم كل ما نقوم به. إنه فضاء مصمم لتحفيز الأفكار، وتعزيز التعاون، ودفع عجلة التقدم الحقيقي، فيما نعمل معاً على تشكيل مستقبل المملكة الرقمي.”

وحضر حفل الافتتاح عدد من كبار الشخصيات من وزارة الاستثمار في المملكة العربية السعودية، إلى جانب ممثلين عن سفارة الهند، في تأكيد على دعم المملكة المتواصل لتفعيل الشراكات مع القطاع الخاص في سبيل تحقيق مستهدفات رؤية 2030. كما شهد الحفل حضور نخبة من شركاء ريدنجتون الاستراتيجيين من مزودي التكنولوجيا وقنوات التوزيع. ويجسد هذا الفصل الجديد التزام ريدنجتون الراسخ بدعم طموحات المملكة الرقمية، من خلال تعزيز حضورها المحلي، وتوسيع مجالات التعاون، وتحقيق تأثير فعّال ومستدام في القطاع التقني الوطني.

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Taiba Investments Bolsters Its Digital Ecosystem with Cutting-Edge AI-Powered Salesforce Solutions to Elevate Customer Experience

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Taiba Investments, a leading hospitality company in Saudi Arabia, has announced the signing of an agreement with Salesforce, the global leader in AI-driven customer experience management solutions, to deploy Salesforce Customer 360 across its portfolio.

Hassan Ahdab, Chief Hospitality Operations Officer at Taiba Investments, commented, “This partnership with Salesforce underscores our unwavering commitment to driving operational excellence across all Taiba Investments properties. By leveraging best-in-class customer experience solutions, we aim to deliver seamless, personalized, and elevated hospitality experiences for our guests.”

Salesforce Customer 360 empowers Taiba to deliver world-class guest services and engage customers across multiple traditional and digital touchpoints, significantly enhancing the customer journey while boosting operational efficiency across its properties.

Al Ahdab added, “The deployment of Salesforce Customer 360 marks a major milestone in Taiba Investments’ digital transformation journey, as we harness the power of cutting-edge AI solutions to offer a truly differentiated hospitality experience across our hotels and facilities Kingdom-wide.”

Commenting on the partnership, Mohammed Al Khotani, SVP and Managing Director at Salesforce Middle East, stated, “We are proud to join forces with Taiba Investments, a leading Saudi hospitality brand, and look forward to supporting their leadership in leveraging AI tools to optimize operations and elevate guest experiences. With Salesforce Customer 360, we are confident Taiba will set new benchmarks in blending authenticity with technology to redefine hospitality in the region.”

As part of the agreement, Taiba Investments will work alongside Horizontal Digital, a premier global digital agency and Salesforce Summit Partner, which has an established track record of delivering successful Salesforce implementations for top-tier Saudi organizations.

Notably, Taiba Investments boasts a robust portfolio of nearly 40 properties, including hotels, residential compounds, and commercial centers, and manages over 7,700 keys, with eight additional properties under development. The company maintains strategic partnerships with leading global hotel brands such as Marriott International, Sheraton, Crowne Plaza, and Holiday Inn, underscoring its stature as a frontrunner in the Kingdom’s hospitality landscape.

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